Category News

Malaysia’s Youth a Top Priority to Petra Group and Green Rubber Global CEO, Datuk Vinod Sekhar

Datuk Vinod Sekhar who is known for being vocal both in person and on his social media presence, have called upon youth in Penang to participate heavily in social discussions earlier this year when he visited several groups of youth at four organisations in Penang to introduce and discuss about the Malaysian Movement, a social group he has founded with his partners.

In recent developments, he gained popularity among the community as he is seen as an inspiring leader, corporate figure and philanthropist. He not only urge the youth to speak up, he also provides a platform for the community to speak their mind and help them search for their voices. This in turn has empowered the youth to take the leap, and he stands committed to make that happen not just in Penang, but also other parts of the country.

According to one of the NGOs in the activity, Datuk Vinod Sekhar sometimes would take his personal time off to meet youth leaders even if he was on a family trip or vacation. This is an indication of his dedication to his effort, something only a true leader will project.

Datuk Vinod’s aim of introducing The Malaysia Movement to youths was to encourage public service and open discussions that are rooted in the core ideals of democracy. He believes that since the youths are one of the major sectors in the country, and the country’s successor, they would need a voice within the society to which The Malaysia Movement aspires to be.

When it comes to business ventures, Datuk Vinod Sekhar can talk for days about his belief and passion. He believes in the kind of projects that will generate business and economic growth for both the business and the people, which are equally important to him.

Ultimately, Sekhar aims at creating employment and wealth for the people, as a business entities generate profits. According to Datuk Vinod Sekhar, this is the heart of social capitalism, something that he drives to achieve every day. The passionate advocate puts the principle that “sustainability can only be achieved if it can be commercialized” into practice in his own business ventures.

He is at the helm of PETRA Group which is invested into a number of commercialized sustainability efforts. For instance, there is Petra Group’s subsidiary, which owns a patented process for creating “Green Rubber” which, takes the problem of discarded vehicle tyres and recycles them into a business opportunity worth millions of ringgit. The recycled Green Rubber has properties just like virgin rubber and used in several products, the most famous perhaps is Timberland which creates rugged outdoor wear.  See also Green Rubber Global.

The recently concluded KL Tigers Petra International Rugby 10s held at Epsom College proved to be successful as it brought together 120 teams from different categories battling it out to be champion. The tournament successfully bridged teams from different countries as they learned to play the game better.

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Important Tips That Every Online Entrepreneur Should Understand About Success Online

Online entrepreneurs are becoming more common every day. Not every entrepreneur can be successful. Many things can make the difference between success and failure. There are a few tips that every online entrepreneur should understand in order increase the chance of being successful.

Seek Advice from Established Experts 

online-entrepreneurThe first tip is to seek out advice from established experts within the industry. Other successful entrepreneurs are usually very willing to give you advice about how to start and grow your new business. This information can be invaluable because it will allow you to avoid common pitfalls and plan more effectively. These experts often have insights that you might never have arrived at on your own.

Develop a Realistic and Comprehensive Business Plan 

You do not want to start a business without a firm plan in place. Take the time to develop a realistic and comprehensive business plan. Make plans for at least the next three to five years. This should include projections and desired strategies as you start to expand in the marketplace. This plan will keep you on track. Change the plan as necessary when you discover new things or achieve goals.

Assemble the Right Team 

You cannot be a successful online entrepreneur by yourself. You need to assemble the right team of talented people in order to drive your company and ideas forward. Find people who really understand the job they need to do. If you are uncertain about programming, accounting or marketing, then look for new team members to do those jobs. The right team will propel your online business to success.

Do Not Be Afraid To Fail 

The fear of failing with your online business venture can tie your hands. It can cause you to stop taking risks or to retreat in a way that stunts the growth of your business. You must never be afraid to fail. Most entrepreneurs fail at some point. Those failures become valuable learning opportunities that make future endeavours more successful. Take calculated risks and do not be afraid of failure.

Allow Employees to Telecommute 

You do not want to limit your potential talent pool to just people who are in your local area. You want the largest pool of people possible. The way to achieve this is to have an infrastructure in place that allows employees to work remotely. Telecommuting and online collaboration tools give you the chance to gather talent from anywhere in the world without having to rent increasingly larger office spaces. The ability to telecommute will attract a very wide range of talent.

Servcorp Virtual Offices specializes in giving entrepreneurs an amazing office space with all the features they need in one package.

Take Action When Something Is Not Working 

You need to take action fast when something is not working with your online venture. If marketing, products, a website or a business structure is not working well, then reassess it and change it to something else. You might have to do this several time until you find a formula that works for your business. Never allow something that is clearly failing to go on draining resources and hurting your business.

Be Judicious With Your Marketing 

Marketing is crucial for any online entrepreneur. You still need to be very judicious about your marketing decisions. Understand your target market segments and your brand before developing a strategy. Veer away from some potentially problematic techniques such as bulk emailing spam to random lists of people. Try to use precisely targeted marketing methods instead.

Always Analyse Your Competition 

A final tip is to always analyse your competition. Look at what they are doing right and where the companies are lacking. Try to find out why consumers patronise those competing websites or services. This analysis will help you to differentiate your company from the rest. It also keeps you informed about what is happening in the industry.

Being an online entrepreneur is not easy even if you have a groundbreaking idea. It requires careful planning, research and a team of talented individuals to make your vision a reality. These tips will help you to be successful regardless of your industry, product or service.



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Datuk Vinod Sekhar Receives Corporate Leader of the Year Award from Grant Thornton

The Malaysia results from the Grant Thornton International Business Report (IBR) was recently released in conjunction with an announcement of a new branding exercise.

And for the first time ever, the release of the IBR was held together with the Grant Thornton Corporate Leader of the Year Award, an annual award which seeks to honour individuals who have shown long-term commitment to Corporate Social Responsibility (CSR).

The IBR examines the attitudes, plans and trends of 7,800 businesses in 34 countries across six continents that include all G8 and the majority of the World Bank’s top 20 economies.

As part of the Award, Grant Thornton had committed to promoting and supporting a charity of the winner’s choice through its global network of offices.

The award recipient, Vinod Sekhar, is president and group chief executive of the Petra Group and the chairman of the Sekhar Foundation. He also is the CEO of Green Rubber Global Ltd (GRG).

Petra Group is a technology and media firm with businesses ranging from biotechnology, rubber recycling, biofuels and IT. It is 60 per cent owned by the Sekhar Foundation, a charitable organization.

In a congratulatory message to Datuk Vinod Sekhar, former US President Bill Clinton, said: “Vinod’s work with the Petra Group and the Sekhar Foundation in the field of CSR has been groundbreaking.

“Vinod has worked tirelessly to tackle some of the greatest challenges facing Malaysia and South East Asia. In particular his campaign to break down racial barriers in Malaysia demonstrates the positive difference a business can make to society at large and within the communities in which it operates.”

On hand to grace the event and present the award was Deputy Prime Minister, Tan Sri Muhyiddin Yassin.

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